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CIM Level 3 Award in Digital Fundamentals

  • STUDY MODE Part-Time
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What will I do?

You will study three modules that make up the fundamentals of digital marketing.

Unit one: Fundamentals of Digital Marketing

Understand the impact of technology on marketing

Understand the effect of digital technology on customers

Unit two: Digital Marketing Tools

Understand the use of digital marketing tools
Outline the development of digital marketing content

Unit three: Developing Digital Communications Campaigns

>Know how to develop digital marketing communications campaigns
>Understand how to measure digital marketing communications campaigns

You will be assessed via assignment of a set theme and will be supported by our industry-experienced tutors to complete this.

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What's next?

On completion, you may wish to progress to other CIM courses including the Level 3 Certificate in Professional Digital Marketing.

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Is it for me?

Are you currently working in a digital marketing role, or looking to progress into one? This course will equip you with the knowledge and skills to confidently plan digital marketing activity with an understanding of the tools available. You will understand how these tools can be used to develop effective content, and how to measure the effectiveness of your efforts.

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COURSE INFORMATION

  • Levels available 3
  • Start Date 13/01/2021
  • End Date 24/03/2021
  • Duration 10 Weeks
  • Day Wednesday
  • Start/End Time 18:00 / 21:00
  • Course Ref 2986SB-1/1
  • Location Andrew Peck Building - Bletchley Campus
  • Fees £ 400.00

You will need to pay a CIM membership fee of £65 for affiliated student membership, and the cost for each assessment is £110. These fees are set by CIM and subject to change.

COURSE HIGHLIGHTS COURSE HIGHLIGHTS

Why Choose Milton Keynes College?

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Strong Links with Over 3,000 Businesses

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Outstanding Facilities

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Affordable Study Options

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